OWENSBORO - A Tennessee-based company that provides online services for fans of bluegrass music is establishing a presence in western Kentucky.
Terry Herd, co-founder of Nashville-based Bluegrass Today, said the decision is a sign of the significance of Owensboro in the bluegrass music industry.
"We recognize Kentucky's important role in bluegrass music's past, present and future, and Owensboro is at the epicenter of it all," Herd said. "By establishing a presence in Owensboro, we intend to show our commitment to the region, as well as bluegrass music's future."
The city is home to the International Bluegrass Museum and hosts the annual ROMP: Bluegrass Roots and Branches Festival, which was named the "event of the year" in 2012 by the International Bluegrass Music Association.
Bluegrass Today, which launched about two years ago, includes news, airplay charts, forums and directories for fans.
"We've seen explosive growth since launching Bluegrass Today just 27 months ago, and we're incredibly excited to have a presence in Owensboro," Herd said.
The company said Sean Dysinger will head up its presence in Owensboro.
"There will be some travel for festivals and what not, but I hesitate to call that work," Dysinger said. "It's my way of connecting with the folks out there making the music, buying the music and just generally loving bluegrass."
In the position, Dysinger said, "I'll look for ways to partner with festivals, artists, labels, anyone who might benefit from exposure to the Bluegrass Today readership."
He said he'll help them "market to an audience which is spread out all over the world. I really like the idea that I can help that up-and-coming band connect with fans that otherwise never get a chance to hear of them. There are a lot of great groups out there that know music but not marketing. I can help."